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Since October 2013, Oracle
has completed the acquisition of three leading-edge marketing software
leaders, Responsys, BlueKai, and Compendium. Read a Q&A with Oracle
Vice President of Marketing Andrea Ward to understand the strategy behind
these acquisitions—and how they are transforming Oracle Marketing Cloud
offerings.
Read More
In October 2013, Oracle
acquired leading cloud-based configure, price, and quote (CPQ) solution
provider BigMachines, now available as Oracle Configure, Price, and Quote
Cloud (Oracle CPQ Cloud). Greg Swender, Oracle’s senior director of CPQ and
sales automation, tells us more about the new technology and how it
complements Oracle’s other sales and customer experience solutions.
Read More
Oracle is named a leader in
the April 2014 report, The Forrester Wave: Customer Service Solutions for
Enterprise Organizations, Q2 2014. Find out how Oracle earned its
designation and get more details about Oracle’s modern customer service
solutions.
Read More
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Oracle recently launched
the Customer 2 Cloud program, which dramatically simplifies migration for
existing Oracle customers to best-in-class cloud applications with flexible
financial models, rapid startup services, and packaged cloud integrations.
Learn More
Read the Press Release
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Larry Ellison discusses
modern business in the cloud during his 2014 keynote address at Oracle
CloudWorld in San Francisco. Only Oracle offers a complete cloud for your
entire business.
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When choosing a modern
customer experience cloud provider, you need to ask questions. Watch this
video to discover the key differences among today’s cloud providers.
Learn how Oracle Commerce
uniquely enables companies to drive the best business results—higher
traffic, increased conversion rates, and greatest average order size.
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Watch this new video from
Oracle that illustrates the transformation to modern sales and the benefits
to key stakeholders such as sales representatives, managers, and senior
executives.
Are you using the top
strategies designed to drive traffic, convert more customers, and boost
order values? Take a commerce assessment to find out where you might be
able to improve your commerce channels—and discover how you can deliver a
more rewarding commerce experience.
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This webcast features
Gartner Analyst Rob Desisto and Oracle experts discussing the latest
research on salesforce automation and mobile selling. Discover how modern
mobility is changing the game for salesforce automation tools, the
importance of mobile applications for sales user adoption, and key mobile
strategies sales organizations should adopt to improve selling and achieve
revenue goals.
Every month Oracle
highlights strategies and best practices for important aspects of your
customer relationships. Find out how to avoid crises and earn the
opportunity to convert customers to loyal fans.
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Are your social marketing
efforts stuck in silos? The Oracle Social Cloud team and Altimeter Group
have released a new e-book that details six steps organizations can take to
become socially enabled businesses. Watch this video for a sneak preview of
the e-book.
This helpful report
provides an overview of the five customer service trends you need to know
about in 2014.
This white paper lays a
framework for expanding the definition of return on investment (ROI) and
dispelling some of the myths around ROI. It also shows the relationship
between social key performance indicators and how to align them with
broader organizational and business-oriented goals and objectives for the
future. Read the paper and then watch a short video featuring Lego
Group’s approach to scaling and measuring social globally.
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Not sure exactly what CPQ
can do for your sales team? If you’re looking to sell more and sell faster,
take a look at Oracle CPQ Cloud in action. Visit the resource page and find
out how to help your sales staff, channels, and customers find the right
products through guided selling, as well as how to quickly generate sales
quotes and proposals right from your customer relationship management
system.
Oracle’s customers are
already delivering the most innovative omnichannel experiences today, and
Oracle Commerce 11 enables them to push the boundaries of their omnichannel
commerce vision and keep up like never before with changing consumer and
market demands. Read a recent blog post and get links to an on-demand
webcast recording, updated product documentation, and more.
Delighting customers amid
rising expectations requires a modern approach to service. Learn about some
of the highlights in the recent release of Oracle Service Cloud.
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Watch a thought-provoking
panel discussion on the state of CX. Industry leaders share their unique
insights and perspectives on how to deliver a customer experience that
drives success for their enterprise. The panel is moderated by SVP and GM
of Oracle Retail Mike Webster, and features customers Two Degrees, Stage
Stores, Northeast Utilities, and Group Health Cooperative, and analyst Deal
Architect.
Oracle and Tata Consultancy
Services have combined findings from their independent customer experience
(CX) surveys in the airline and travel industries to present the top five
findings that were particularly well-aligned. Gain insights that can help
you refine, implement, and improve your CX strategies.
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New Oracle Sales
Cloud Implementation Training
Learn how to implement,
customize, and extend Oracle Sales Cloud with expert training from Oracle
University. Unable to get to a classroom? We offer Oracle Sales Cloud
courses in a convenient training on demand format,
which delivers high-quality streaming video of full classroom training and
labs over the internet.
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PROFIT MAGAZINE
SPOTLIGHT
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Go to where the
conversation lives. Connect on Facebook with Profit, Oracle's publication
for the enterprise class, business leaders, and decision-makers. Be a
part of our growing community and network with colleagues around content
directly from Profit, as well as exclusive content found only here Join us.
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September 28–October 2,
2014 | San Francisco, California
- Come to CX Central @ OpenWorld.
Learn about the key trends in customer experience and hear how the
latest customer experience strategy and design can help you make your marketing
dollars count more.
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