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Larry Ellison to Graduates: ‘Live Your Dreams, Not the Dreams of Others’
martes, 16 de agosto de 2016
Welcome to the August 2016 Digital Edition of Profit magazine
Your August 2016 issue of Profit is now available here.
Every day, I use Oracle Marketing Cloud for content workflow management. Consistent with the marketing copy written about cloud applications, we have benefited from a fast and easy rollout and have seen quick results. We've adapted our workflow to match the best practices established by the system, and shifting away from old, inefficient email- and spreadsheet-based processes has been fairly painless.
Despite the fact that I use this cloud-based system on a regular basis, I don't know much about how it works on the back end. But I am very intimate with the business processes the system supports. And the more I use the system, the more ideas I have about how it could possibly connect to other business processes.
In the pages of Profit, we often discuss how to make a closer connection between business users and the systems they need to get their jobs done. Now, integration technologies are increasingly making users a part of the solution. From what I've seen, we'll all benefit as a result.
A VIEW FROM THE TOP Avaya executives see deep connections between systems integration and customer satisfaction.